Missouri Anti-Drug Campaign
Messages of hope for kids in the boot heel.
In collaboration with researchers at the University of Missouri, we helped the Missouri Department of Mental Health create a five-year-long campaign in southern Missouri to reach school-age kids and their adults with anti-drug messaging. This part of Missouri is called “the boot heel” and it struggles with some of the most intractable rural poverty and addiction issues in the entire country. We’re proud to have helped contribute a small amount of positive energy.
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